Katie is currently Beauty Editor at Best Products, a Hearst publication, where she leads all beauty content for the site.
She’s also the voice behind Martinis and Mascara, a lifestyle blog devoted to beauty, booze, fashion, food, and fun.
Martinis and Mascara
The Huffington Post
Katie has extensive experience in creating social media content, both on behalf of brands from brand-owned channels and as an influencer driving messaging through sponsored content.
Through her own social media channels, she has partnered with brands including Amazon, Starbucks, and L’Oreal, among others.
She has also lead the social media strategy for several brands including Wella Professionals. Her strategic direction resulted in +4000% growth in followers on the brand's priority platform.
In addition to her digital content background, Katie is a professionally certified makeup artist and licensed cosmetologist.
She also has a passion for the performing arts, and has experience both on stage and off as a performer, makeup artist, and costume designer.